If You’re Not Using AI Yet… What the %@$# Are You Doing?

May 1, 2025 956jake@gmail.com

Welcome to the Future. You Just Slept Through the Alarm.

Let’s cut to it: If you don’t have ChatGPT downloaded on your phone right now, you’re either in denial or just plain lazy.

No, seriously. “I don’t trust AI” isn’t a moral stance—it’s a camouflage for procrastination. AI isn’t coming. It’s already here, raiding your fridge and ordering your dinner.

In Portugal, a company built an AI bot and made $100 million in sales. That’s not potential. That’s reality.

Brand or Be Deleted

Imagine this: You say, “Alexa, my kid has friends over. One’s gluten-free, one loves spice, one’s Persian. Dinner at 7:30.”

Alexa makes it happen.

But here’s the twist: if you didn’t say Pizza Hut, you just said pizza, Amazon picks who gets the sale. If your brand isn’t strong, AI will erase you.

In a world where the machines make the decisions, the brand is your only defense.

 

AI Is Convenience on Steroids

We’re addicted to convenience. Even when we’re broke, we’ll order $28 bagels on Grubhub. And AI? It’s the king of convenience.

In a few years, your wearable health device will order dinner for you based on your mood, your gut health, and your glucose levels. You’re not going to hate it. You’re going to love it.

But again—if you don’t build a brand, the algorithm will decide who wins.

What You Should Do (Like… Today)

  1. Do 50–100 hours of research on AI. Seriously. Start with ChatGPT. Ask it how AI affects your business.
  2. Get religious about social media. Not just TikTok. I mean LinkedIn, Facebook, YouTube Shorts, Twitter—all of it.
  3. Have a content plan. Stop winging it. Know your audience, know your message, and create like your future depends on it (because it does).

You Are In the Final Golden Era of Free Marketing

Social media is still free. One good video can change your life. But it won’t be free forever. Just like TV, radio, and print—platforms evolve, and they get expensive.

Right now, the cost of entry is time and effort. That’s a bargain.

Stop Blaming, Start Building

Look, most people stay stuck because they’re scared of judgment, afraid to fail, or addicted to the word “no.”

You want more freedom? More money? More control? It starts with taking ownership. Stop blaming your parents, your boss, your government, your algorithm. Just stop.

Build. Show up. Hit publish.

TL;DR: Here’s the Foolproof Formula

  • Download ChatGPT (and use it)
  • Research AI and how it impacts your industry
  • Create consistent content on multiple platforms
  • Build a brand people ask for by name
  • Stop complaining
  • Start acting

Final Thought:

Everything you want is on the other side of self-accountability. Your excuses are just outdated code. Time for an upgrade.

Let’s go.

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